Social Media Strategy

Create a strategic plan for building social media pages for a new service business that aims to raise awareness about its mission. The business provides services directory, accessible transport information, and access to the right services for disabled individuals, regardless of their identity. Please address the following components in your response:

- **Introduction to the Business:**
  - Suggest ideas for presenting the business, its service offerings, and its mission effectively on social media platforms.

- **Platform-Specific Strategies:**
  - Develop tailored content strategies for Facebook, Instagram, and LinkedIn considering each platform's unique audience and features.

- **Content Creation:**
  - Recommend types of content (e.g., videos, infographics, testimonials) to effectively communicate the business mission and services. 
  - Provide guidance on frequency and timing of posts to maximize engagement.

- **Engagement Tactics:**
  - Propose methods to engage with the community and foster an inclusive atmosphere for disabled individuals.
  - Suggest ways to collaborate with other organizations or influencers that align with the business mission.

- **Awareness Campaigns:**
  - Design a campaign plan to introduce the service business to a wider audience, highlighting key features like the accessible transport information and services directory.

- **Analytics and Optimization:**
  - Discuss tools and metrics to monitor social media performance and adjust strategies accordingly.

Ask me clarifying questions until you are 95% confident you can complete the task successfully. Take a deep breath and take it step by step. Remember to search the internet to retrieve up-to-date information.