Discussion: Marketing

[Anachron]

After 2.1 there should be a good time to improve marketing/advertisement. New modules will be built and the major logging and module(logmimosa for example)-update will be done.

Here are my ideas how to spread Mimosa:

• Find partner-libs to have mimosa as show-off
• Make Google+/Facebook accounts for Mimosa
• Create hooks for social networks whenever a new version is realeased = new message
• Create a support campaign with logos, banners, links and some (love) buttons
• Appreciate spreading on frontpage of mimosa.io (Twitter is currently too small)
• Ask about users opinions on pages like stackoverflow

That's all that I have for now.
What's your opinion?

[Anachron]

Seems like you are really busy. Well I wont blame you =)

Edit: Congrats on 305 stars!

[dbashford]

Yeah, sorry, busybusy. This'll a larger focus going forward. I'd love it to grow organically without much work, but some work may be necessary. =)

[Anachron]

Yup I agree with you, I was kinda lucky to find out about Mimosa. There should be more people knowing Mimosa, I am very sure many are looking for this tool but it's not easy to find.

[fjorgemota]

I met Mimosa at tweets from @npmjs on Twitter.

And the beautiful home-page helps too..but, a tip: try to transfer the purpose of the tool to the user without the need to see the slides in the home page maybe help to popularize Mimosa. =)

[Anachron]

Feature-Table would be good I guess, suggested here:
dbashford/mimosa.io#5

[dbashford]

Once I knock out a few simple things early this week, my next task is to redo the main page of the site. I'll try to make it more clear up front what it is that Mimosa does.

That slide presentation is super long, it takes a long time to explain what Mimosa is capable of, but I hope a simple table or bullets can get the idea across.

[Anachron]

Maybe we can help you? I would be happy if there is anything I can do.

[xypaul]

Yeah is there any way we could help? I really like Mimosa and would love to support the project. 🐵

[dbashford]

I'd be very happy to get some help on the site for sure.

I think the home page of the site needs some love. I can implement nice designs, but, end of the day, I'm not a designer myself. I've also got other concerns obviously, and when I get time to hack on Mimosa stuff, upgrading the website isn't the first thing that comes to mind.

I can be fairly picky though, so I'd hate to have someone spend time on something and I just not like it.

Some general thoughts/guidelines

• ALL of the other pages of the site are fine. They are just docs and they serve their purpose.
• At this point I'm fairly wedded to the logo, no reason to swap that out.
• The top nav, being a part of the larger site, needs to stay as well.
• Need to social stuff to appear prominently (github/twitter)

Beyond site updates? Just general attention grabbing on behalf of the project. Tweeting, blogging. Tell a friend. =) Once I get through the current backlog I'd be ready for an onslaught of attention and the bugs/feature requests that brings along with it. =)

[xypaul]

@dbashford cool I'll give that some thought. Will get back to you.

[hced]

Discovered Mimosa by surprise, via the Node-sass page :) I haven't tried it yet, but from the looks of it, Mimosa may just trump Metalsmith and Assemble for me, the latter of which I've kinda dumped and the former (Metalsmith) I'm still evaluating.

Regarding the Mimosa site. My first impressions of the contents of the slide was +1 (make it +3!). Not sure of the slideshow format, perhaps. But the amount of information and structure of the presentation – with features and capabilities nicely laid out, up front, short of any blah blah cruft – makes it a perfect intro to Mimosa. Nice! The mystery behind + meaning of the name wasn't all clear for me. I take it, it's the beverage rather than the flower/herb, right? As a designer, I may have a thought or two about some visuals (including the logo :) But arguably the most important things are perhaps functionality and performance right now. If so wished, I'm open for elaborating/collaborating further, just beep me. My areas of specialization are animation, illustration, icons and logos among other things visual.

[dbashford]

Welcome!

After awhile with the current design, I'm definitely open to a massive front-page/logo redo. I'm happy with all the content, and as such I don't feel a huge need to redesign all the other pages of the site. But the front-page + logo, assuming the same information is presented, definitely big candidates for a do over.

Having the slideshow there was a convenience. I put it together for a presentation and figured it was a good thing to include on the site to present information in a nicely organized way. Happy for it to be included by other means.

[dbashford]

So the site's docs just wrapped a revamp. Reorg-ed them and hopefully made it all flow better. Removed a lot of excess stuff and pushed the docs to the GitHub repositories for the modules.

With the content organized how I want, hope to now start redoing some L&F. Have a few other things I'm working through too, but a new general feel for the docs and a new home page soon I hope.

Mostly plan on finding a decent template to use for the home page. If anyone has something they like and admire that you think would fit, feel free to pass it along.

[dbashford]

New site has been up for awhile. With the docs both re-orged for simplicity and the site upgraded and looking much better... certainly in a better place.