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Report block for MMM #94

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4 tasks
mattigrthr opened this issue Feb 6, 2022 · 0 comments
Open
4 tasks

Report block for MMM #94

mattigrthr opened this issue Feb 6, 2022 · 0 comments
Labels
backend Issues related to the backend canvas Issues related to the canvas core Issues related to the core enhancement New feature or request frontend Issues related to the frontend report block Issues related to report blocks
Milestone
Marketing Mix Mod...

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@mattigrthr
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mattigrthr commented Feb 6, 2022 •
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User story

As a user, I want to see the results of the MMM in a clean overview that is easy to understand to communicate the insights to other business stakeholders. For that, I want to have a clear recommendation on how to spend my budget. Furthermore, I want to understand the impact of each variable involved to gain trust in the model result. Lastly, I want to download the result data or export it to a Google Sheet.

Acceptance criteria

  • The user can directly see the recommended budget allocation for all their marketing channels.
  • The user can understand all factors impacting the model through provided explanations.
  • The user can download the result data.
  • The user can export the data to Google Sheets.

Non-functional requirements

TBD
@mattigrthr mattigrthr added backend Issues related to the backend canvas Issues related to the canvas core Issues related to the core enhancement New feature or request frontend Issues related to the frontend report block Issues related to report blocks labels Feb 6, 2022
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Labels
backend Issues related to the backend canvas Issues related to the canvas core Issues related to the core enhancement New feature or request frontend Issues related to the frontend report block Issues related to report blocks
Projects
Kuwala Roadmap
Status: Todo
Milestone
Marketing Mix Modeling (MMM) flow
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@mattigrthr