diff --git a/go.mod b/go.mod
index e865888..40e8f11 100644
--- a/go.mod
+++ b/go.mod
@@ -4,7 +4,7 @@ go 1.20
 
 require (
 	github.com/go-test/deep v1.0.6
-	github.com/m-lab/go v0.1.66
+	github.com/m-lab/go v0.1.73
 	github.com/m-lab/tcp-info v1.5.3
 	github.com/oschwald/geoip2-golang v1.7.0
 	github.com/prometheus/client_golang v1.12.2
diff --git a/go.sum b/go.sum
index be573c1..8b66f89 100644
--- a/go.sum
+++ b/go.sum
@@ -237,8 +237,8 @@ github.com/kr/logfmt v0.0.0-20140226030751-b84e30acd515/go.mod h1:+0opPa2QZZtGFB
 github.com/kr/pretty v0.1.0/go.mod h1:dAy3ld7l9f0ibDNOQOHHMYYIIbhfbHSm3C4ZsoJORNo=
 github.com/kr/pty v1.1.1/go.mod h1:pFQYn66WHrOpPYNljwOMqo10TkYh1fy3cYio2l3bCsQ=
 github.com/kr/text v0.1.0/go.mod h1:4Jbv+DJW3UT/LiOwJeYQe1efqtUx/iVham/4vfdArNI=
-github.com/m-lab/go v0.1.66 h1:adDJILqKBCkd5YeVhCrrjWkjoNRtDzlDr6uizWu5/pE=
-github.com/m-lab/go v0.1.66/go.mod h1:O1D/EoVarJ8lZt9foANcqcKtwxHatBzUxXFFyC87aQQ=
+github.com/m-lab/go v0.1.73 h1:vy4MRcEyvYOhfA55V6tT/NZlrfWS0qTNJktIrLaAbmw=
+github.com/m-lab/go v0.1.73/go.mod h1:BirARfHWjjXHaCGNyWCm/CKW1OarjuEj8Yn6Z2rc0M4=
 github.com/m-lab/tcp-info v1.5.3 h1:4IspTPcNc8D8LNRvuFnID8gDiz+hxPAtYvpKZaiGGe8=
 github.com/m-lab/tcp-info v1.5.3/go.mod h1:bkvI4qbjB6QVC2tsLSHqf5OnIYcmuLEVjo7+8YA56Kg=
 github.com/mattn/go-runewidth v0.0.10/go.mod h1:RAqKPSqVFrSLVXbA8x7dzmKdmGzieGRCM46jaSJTDAk=
diff --git a/main.go b/main.go
index d1c7ad0..f5a8577 100644
--- a/main.go
+++ b/main.go
@@ -28,6 +28,7 @@ import (
 var (
 	datadir         = flag.String("datadir", ".", "The directory to put the data in")
 	hostname        = flag.String("hostname", "", "The server hostname, used to lookup server siteinfo annotations")
+	hostnameFile    = flagx.FileBytes{}
 	maxmindurl      = flagx.URL{}
 	routeviewv4     = flagx.URL{}
 	routeviewv6     = flagx.URL{}
@@ -49,6 +50,7 @@ var (
 )
 
 func init() {
+	flag.Var(&hostnameFile, "hostname-file", "The file containing the server hostname.")
 	flag.Var(&maxmindurl, "maxmind.url", "The URL for the file containing MaxMind IP metadata.  Accepted URL schemes currently are: gs://bucket/file and file:./relativepath/file")
 	flag.Var(&routeviewv4, "routeview-v4.url", "The URL for the RouteViewIPv4 file containing ASN metadata. gs:// and file:// schemes accepted.")
 	flag.Var(&routeviewv6, "routeview-v6.url", "The URL for the RouteViewIPv6 file containing ASN metadata. gs:// and file:// schemes accepted.")
@@ -73,6 +75,12 @@ func main() {
 	flag.Parse()
 	rtx.Must(flagx.ArgsFromEnv(flag.CommandLine), "Could not get args from environment variables")
 
+	// If the -hostname flag was not set, try reading the hostname from the
+	// -hostname-file.
+	if hostnameFile.String() != "" && *hostname == "" {
+		*hostname = hostnameFile.String()
+	}
+
 	// Create the datatype directory immediately, since pusher will crash
 	// without it.
 	rtx.Must(os.MkdirAll(*datadir, 0755), "Could not create datatype dir %s", datadir)
@@ -87,7 +95,7 @@ func main() {
 	//
 	// https://siteinfo.mlab-oti.measurementlab.net/v2/sites/annotations.json
 	h, err := host.Parse(*hostname)
-	rtx.Must(err, "Failed to parse -hostname flag value")
+	rtx.Must(err, "Failed to parse the provided hostname")
 	mlabHostname := h.String()
 
 	defer mainCancel()