diff --git a/Makefile b/Makefile
index 236bedb..2fb434d 100644
--- a/Makefile
+++ b/Makefile
@@ -1,7 +1,6 @@
-associate-eip: .FORCE
+build:
 	docker build -t associate-eip .
 	docker run --rm associate-eip cat /go/bin/associate-eip > associate-eip
 	chmod u+x associate-eip
 
-.PHONY: .FORCE
-.FORCE:
\ No newline at end of file
+.PHONY: build