diff --git a/assets/js/src/integrations/blocks.js b/assets/js/src/integrations/blocks.js
index ff71cf56..8cd5b715 100644
--- a/assets/js/src/integrations/blocks.js
+++ b/assets/js/src/integrations/blocks.js
@@ -6,37 +6,37 @@ import { ACTION_PREFIX, NAMESPACE } from '../constants';
 addUniqueAction(
 	`${ ACTION_PREFIX }-product-list-render`,
 	NAMESPACE,
-	tracker.event( 'view_item_list' ).handler
+	tracker.eventHandler( 'view_item_list' )
 );
 
 addUniqueAction(
 	`${ ACTION_PREFIX }-product-render`,
 	NAMESPACE,
-	tracker.event( 'view_item' ).handler
+	tracker.eventHandler( 'view_item' )
 );
 
 addUniqueAction(
 	`${ ACTION_PREFIX }-cart-add-item`,
 	NAMESPACE,
-	tracker.event( 'add_to_cart' ).handler
+	tracker.eventHandler( 'add_to_cart' )
 );
 
 addUniqueAction(
 	`${ ACTION_PREFIX }-cart-remove-item`,
 	NAMESPACE,
-	tracker.event( 'remove_from_cart' ).handler
+	tracker.eventHandler( 'remove_from_cart' )
 );
 
 addUniqueAction(
 	`${ ACTION_PREFIX }-checkout-render-checkout-form`,
 	NAMESPACE,
-	tracker.event( 'begin_checkout' ).handler
+	tracker.eventHandler( 'begin_checkout' )
 );
 
 addUniqueAction(
 	`${ ACTION_PREFIX }-product-view-link`,
 	NAMESPACE,
-	tracker.event( 'select_content' ).handler
+	tracker.eventHandler( 'select_content' )
 );
 
 /**
diff --git a/assets/js/src/integrations/classic.js b/assets/js/src/integrations/classic.js
index 29dfa3bf..04931ff9 100644
--- a/assets/js/src/integrations/classic.js
+++ b/assets/js/src/integrations/classic.js
@@ -28,9 +28,9 @@ export const trackClassicIntegration = () => {
 
 	Object.values( events ?? {} ).forEach( ( eventName ) => {
 		if ( eventName === 'add_to_cart' ) {
-			tracker.event( eventName ).handler( { product: addedToCart } );
+			tracker.eventHandler( eventName )( { product: addedToCart } );
 		} else {
-			tracker.event( eventName ).handler( eventData );
+			tracker.eventHandler( eventName )( eventData );
 		}
 	} );
 
@@ -43,7 +43,7 @@ export const trackClassicIntegration = () => {
 	 * @param {HTMLElement[]} button - An array of HTML elements representing the add to cart button.
 	 */
 	document.body.onadded_to_cart = ( e, fragments, cartHash, button ) => {
-		tracker.event( 'add_to_cart' ).handler( {
+		tracker.eventHandler( 'add_to_cart' )( {
 			product: getProductFromID(
 				parseInt( button[ 0 ].dataset.product_id )
 			),
@@ -65,7 +65,7 @@ export const trackClassicIntegration = () => {
 					return;
 				}
 
-				tracker.event( 'remove_from_cart' ).handler( {
+				tracker.eventHandler( 'remove_from_cart' )( {
 					product: getProductFromID(
 						parseInt( item.dataset.product_id ),
 						true
@@ -98,7 +98,7 @@ export const trackClassicIntegration = () => {
 					return;
 				}
 
-				tracker.event( 'select_content' ).handler( {
+				tracker.eventHandler( 'select_content' )( {
 					product: getProductFromID( parseInt( productId ) ),
 				} );
 			} );
diff --git a/assets/js/src/tracker/index.js b/assets/js/src/tracker/index.js
index cc7d31f9..031ac83b 100644
--- a/assets/js/src/tracker/index.js
+++ b/assets/js/src/tracker/index.js
@@ -52,28 +52,26 @@ class Tracker {
 	}
 
 	/**
-	 * Creates and returns an event handler object for a specified event name.
+	 * Creates and returns an event handler for a specified event name.
 	 *
 	 * @param {string} name The name of the event.
-	 * @return {{handler: function(*): void}} An object with a `handler` method for processing and tracking the event.
+	 * @return {function(*): void} Function for processing and tracking the event.
 	 * @throws {Error} If the event name is not supported.
 	 */
-	event( name ) {
+	eventHandler( name ) {
 		/* eslint import/namespace: [ 'error', { allowComputed: true } ] */
 		if ( ! formatters[ name ] ) {
 			throw new Error( `Event ${ name } is not supported.` );
 		}
 
-		return {
-			handler: ( data ) => {
-				if ( config.events.includes( name ) ) {
-					window[ config.tracker_var ](
-						'event',
-						name,
-						formatters[ name ]( data )
-					);
-				}
-			},
+		return function trackerEventHandler( data ) {
+			if ( config.events.includes( name ) ) {
+				window[ config.tracker_var ](
+					'event',
+					name,
+					formatters[ name ]( data )
+				);
+			}
 		};
 	}
 }