diff --git a/WordPress/Classes/ViewRelated/Reader/Detail/ReaderDetailViewController.storyboard b/WordPress/Classes/ViewRelated/Reader/Detail/ReaderDetailViewController.storyboard
index 530b04a7a568..49c2b482ecac 100644
--- a/WordPress/Classes/ViewRelated/Reader/Detail/ReaderDetailViewController.storyboard
+++ b/WordPress/Classes/ViewRelated/Reader/Detail/ReaderDetailViewController.storyboard
@@ -1,9 +1,9 @@
 <?xml version="1.0" encoding="UTF-8"?>
-<document type="com.apple.InterfaceBuilder3.CocoaTouch.Storyboard.XIB" version="3.0" toolsVersion="22154" targetRuntime="iOS.CocoaTouch" propertyAccessControl="none" useAutolayout="YES" useTraitCollections="YES" useSafeAreas="YES" colorMatched="YES">
+<document type="com.apple.InterfaceBuilder3.CocoaTouch.Storyboard.XIB" version="3.0" toolsVersion="23504" targetRuntime="iOS.CocoaTouch" propertyAccessControl="none" useAutolayout="YES" useTraitCollections="YES" useSafeAreas="YES" colorMatched="YES">
     <device id="retina6_1" orientation="portrait" appearance="light"/>
     <dependencies>
         <deployment identifier="iOS"/>
-        <plugIn identifier="com.apple.InterfaceBuilder.IBCocoaTouchPlugin" version="22130"/>
+        <plugIn identifier="com.apple.InterfaceBuilder.IBCocoaTouchPlugin" version="23506"/>
         <capability name="Safe area layout guides" minToolsVersion="9.0"/>
         <capability name="System colors in document resources" minToolsVersion="11.0"/>
         <capability name="documents saved in the Xcode 8 format" minToolsVersion="8.0"/>
@@ -136,174 +136,10 @@
                                 <rect key="frame" x="0.0" y="862" width="414" height="34"/>
                                 <color key="backgroundColor" systemColor="systemBackgroundColor"/>
                             </view>
-                            <view contentMode="scaleToFill" layoutMarginsFollowReadableWidth="YES" translatesAutoresizingMaskIntoConstraints="NO" id="qnQ-Ld-x9K">
-                                <rect key="frame" x="0.0" y="0.0" width="414" height="896"/>
-                                <subviews>
-                                    <stackView opaque="NO" contentMode="scaleToFill" horizontalHuggingPriority="750" verticalHuggingPriority="750" verticalCompressionResistancePriority="250" insetsLayoutMarginsFromSafeArea="NO" axis="vertical" alignment="center" spacing="4" translatesAutoresizingMaskIntoConstraints="NO" id="vGc-hu-x5V">
-                                        <rect key="frame" x="0.0" y="48" width="414" height="135"/>
-                                        <subviews>
-                                            <view contentMode="scaleToFill" translatesAutoresizingMaskIntoConstraints="NO" id="jeJ-N0-e8Q">
-                                                <rect key="frame" x="0.0" y="0.0" width="414" height="66"/>
-                                                <subviews>
-                                                    <imageView contentMode="scaleToFill" horizontalHuggingPriority="251" verticalHuggingPriority="251" image="post-blavatar-placeholder" translatesAutoresizingMaskIntoConstraints="NO" id="Mdc-5J-YVM">
-                                                        <rect key="frame" x="0.0" y="17" width="32" height="32"/>
-                                                        <gestureRecognizers/>
-                                                        <constraints>
-                                                            <constraint firstAttribute="height" constant="32" id="TnR-00-9uC"/>
-                                                            <constraint firstAttribute="width" constant="32" id="rQz-GG-hBa"/>
-                                                        </constraints>
-                                                    </imageView>
-                                                    <view contentMode="scaleToFill" translatesAutoresizingMaskIntoConstraints="NO" id="wMZ-jx-Iu5">
-                                                        <rect key="frame" x="42" y="17" width="372" height="32"/>
-                                                        <color key="backgroundColor" systemColor="systemBackgroundColor"/>
-                                                    </view>
-                                                </subviews>
-                                                <color key="backgroundColor" white="0.0" alpha="0.0" colorSpace="custom" customColorSpace="genericGamma22GrayColorSpace"/>
-                                                <gestureRecognizers/>
-                                                <constraints>
-                                                    <constraint firstAttribute="trailing" secondItem="wMZ-jx-Iu5" secondAttribute="trailing" id="0YH-BF-9c5"/>
-                                                    <constraint firstAttribute="height" constant="66" id="BqJ-nS-7ny"/>
-                                                    <constraint firstItem="Mdc-5J-YVM" firstAttribute="leading" secondItem="jeJ-N0-e8Q" secondAttribute="leading" id="D7g-KO-qmC"/>
-                                                    <constraint firstItem="wMZ-jx-Iu5" firstAttribute="centerY" secondItem="Mdc-5J-YVM" secondAttribute="centerY" id="TIH-Vj-Odd"/>
-                                                    <constraint firstAttribute="centerY" secondItem="Mdc-5J-YVM" secondAttribute="centerY" id="Ug5-2K-LRx"/>
-                                                    <constraint firstItem="wMZ-jx-Iu5" firstAttribute="leading" secondItem="Mdc-5J-YVM" secondAttribute="trailing" constant="10" id="cbv-bl-Hip"/>
-                                                    <constraint firstItem="wMZ-jx-Iu5" firstAttribute="height" secondItem="Mdc-5J-YVM" secondAttribute="height" id="eET-vx-maV"/>
-                                                </constraints>
-                                            </view>
-                                            <label opaque="NO" userInteractionEnabled="NO" contentMode="left" horizontalHuggingPriority="251" verticalHuggingPriority="251" verticalCompressionResistancePriority="1000" text="Post Title" lineBreakMode="tailTruncation" numberOfLines="0" baselineAdjustment="alignBaselines" adjustsFontSizeToFit="NO" preferredMaxLayoutWidth="0.0" translatesAutoresizingMaskIntoConstraints="NO" id="urB-nS-vfS">
-                                                <rect key="frame" x="0.0" y="70" width="414" height="41"/>
-                                                <color key="backgroundColor" white="0.0" alpha="0.0" colorSpace="custom" customColorSpace="genericGamma22GrayColorSpace"/>
-                                                <fontDescription key="fontDescription" style="UICTFontTextStyleTitle0"/>
-                                                <color key="textColor" red="0.0" green="0.0" blue="0.0" alpha="1" colorSpace="custom" customColorSpace="sRGB"/>
-                                                <nil key="highlightedColor"/>
-                                            </label>
-                                            <view contentMode="scaleToFill" translatesAutoresizingMaskIntoConstraints="NO" id="xdF-0Y-F5a">
-                                                <rect key="frame" x="0.0" y="115" width="414" height="20"/>
-                                                <subviews>
-                                                    <imageView userInteractionEnabled="NO" contentMode="scaleToFill" horizontalHuggingPriority="251" verticalHuggingPriority="251" image="gravatar" translatesAutoresizingMaskIntoConstraints="NO" id="PpC-lI-LMW" customClass="CircularImageView" customModule="WordPress" customModuleProvider="target">
-                                                        <rect key="frame" x="0.0" y="0.0" width="20" height="20"/>
-                                                        <constraints>
-                                                            <constraint firstAttribute="height" constant="20" id="5xO-Xl-T5c"/>
-                                                            <constraint firstAttribute="width" constant="20" id="7aG-wH-nxz"/>
-                                                        </constraints>
-                                                    </imageView>
-                                                    <scrollView clipsSubviews="YES" multipleTouchEnabled="YES" contentMode="scaleToFill" showsHorizontalScrollIndicator="NO" showsVerticalScrollIndicator="NO" translatesAutoresizingMaskIntoConstraints="NO" id="K5R-wY-gYF">
-                                                        <rect key="frame" x="20" y="0.0" width="394" height="20"/>
-                                                        <subviews>
-                                                            <stackView opaque="NO" contentMode="scaleToFill" spacing="6" translatesAutoresizingMaskIntoConstraints="NO" id="2zG-Kt-Fnn">
-                                                                <rect key="frame" x="0.0" y="0.0" width="177.5" height="20"/>
-                                                                <subviews>
-                                                                    <view contentMode="scaleToFill" translatesAutoresizingMaskIntoConstraints="NO" id="QdV-SZ-JAP" userLabel="Padding View">
-                                                                        <rect key="frame" x="0.0" y="0.0" width="0.0" height="20"/>
-                                                                        <color key="backgroundColor" white="0.0" alpha="0.0" colorSpace="custom" customColorSpace="genericGamma22GrayColorSpace"/>
-                                                                        <constraints>
-                                                                            <constraint firstAttribute="width" id="5vc-RG-Jbg"/>
-                                                                        </constraints>
-                                                                    </view>
-                                                                    <label opaque="NO" userInteractionEnabled="NO" contentMode="left" horizontalHuggingPriority="251" verticalHuggingPriority="251" text="Label" textAlignment="natural" lineBreakMode="tailTruncation" baselineAdjustment="alignBaselines" adjustsFontSizeToFit="NO" translatesAutoresizingMaskIntoConstraints="NO" id="af5-7i-SFO">
-                                                                        <rect key="frame" x="6" y="0.0" width="165.5" height="20"/>
-                                                                        <fontDescription key="fontDescription" type="system" pointSize="12"/>
-                                                                        <color key="textColor" red="0.0" green="0.0" blue="0.0" alpha="1" colorSpace="custom" customColorSpace="sRGB"/>
-                                                                        <nil key="highlightedColor"/>
-                                                                    </label>
-                                                                    <view contentMode="scaleToFill" translatesAutoresizingMaskIntoConstraints="NO" id="KtF-pc-GzE" userLabel="Padding View">
-                                                                        <rect key="frame" x="177.5" y="0.0" width="0.0" height="20"/>
-                                                                        <color key="backgroundColor" white="0.0" alpha="0.0" colorSpace="custom" customColorSpace="genericGamma22GrayColorSpace"/>
-                                                                        <constraints>
-                                                                            <constraint firstAttribute="width" id="A21-ok-abH"/>
-                                                                        </constraints>
-                                                                    </view>
-                                                                </subviews>
-                                                            </stackView>
-                                                        </subviews>
-                                                        <constraints>
-                                                            <constraint firstItem="2zG-Kt-Fnn" firstAttribute="top" secondItem="K5R-wY-gYF" secondAttribute="top" id="AF0-sH-g0R"/>
-                                                            <constraint firstItem="2zG-Kt-Fnn" firstAttribute="leading" secondItem="K5R-wY-gYF" secondAttribute="leading" id="KaK-6W-xdL"/>
-                                                            <constraint firstAttribute="bottom" secondItem="2zG-Kt-Fnn" secondAttribute="bottom" id="MWr-GO-USs"/>
-                                                            <constraint firstAttribute="trailing" secondItem="2zG-Kt-Fnn" secondAttribute="trailing" id="sZp-bj-8d1"/>
-                                                        </constraints>
-                                                    </scrollView>
-                                                </subviews>
-                                                <color key="backgroundColor" white="0.0" alpha="0.0" colorSpace="custom" customColorSpace="genericGamma22GrayColorSpace"/>
-                                                <constraints>
-                                                    <constraint firstAttribute="bottom" secondItem="K5R-wY-gYF" secondAttribute="bottom" id="9fG-y3-oz6"/>
-                                                    <constraint firstItem="PpC-lI-LMW" firstAttribute="centerY" secondItem="af5-7i-SFO" secondAttribute="centerY" id="AOo-da-S1K"/>
-                                                    <constraint firstItem="PpC-lI-LMW" firstAttribute="leading" secondItem="xdF-0Y-F5a" secondAttribute="leading" id="Kkd-Jb-Quw"/>
-                                                    <constraint firstItem="K5R-wY-gYF" firstAttribute="height" secondItem="PpC-lI-LMW" secondAttribute="height" id="L8B-jw-BTm"/>
-                                                    <constraint firstAttribute="trailing" secondItem="K5R-wY-gYF" secondAttribute="trailing" id="PTB-ua-ci1"/>
-                                                    <constraint firstItem="K5R-wY-gYF" firstAttribute="leading" secondItem="PpC-lI-LMW" secondAttribute="trailing" id="VmW-yg-0BW"/>
-                                                    <constraint firstAttribute="height" secondItem="af5-7i-SFO" secondAttribute="height" id="oO2-UM-KHi"/>
-                                                    <constraint firstItem="af5-7i-SFO" firstAttribute="width" secondItem="xdF-0Y-F5a" secondAttribute="width" multiplier="0.4" id="vPg-Rg-qCm"/>
-                                                    <constraint firstItem="K5R-wY-gYF" firstAttribute="top" secondItem="xdF-0Y-F5a" secondAttribute="top" id="xOC-Y7-NN9"/>
-                                                </constraints>
-                                            </view>
-                                        </subviews>
-                                        <constraints>
-                                            <constraint firstItem="xdF-0Y-F5a" firstAttribute="leading" secondItem="vGc-hu-x5V" secondAttribute="leading" id="7qG-IM-xG2"/>
-                                            <constraint firstItem="urB-nS-vfS" firstAttribute="leading" secondItem="vGc-hu-x5V" secondAttribute="leading" id="9eq-9L-OWz"/>
-                                            <constraint firstAttribute="trailing" secondItem="urB-nS-vfS" secondAttribute="trailing" id="G5F-5x-a2E"/>
-                                            <constraint firstAttribute="trailing" secondItem="xdF-0Y-F5a" secondAttribute="trailing" id="LjP-fR-n8n"/>
-                                            <constraint firstItem="jeJ-N0-e8Q" firstAttribute="leading" secondItem="vGc-hu-x5V" secondAttribute="leading" id="d5b-d4-ImR"/>
-                                            <constraint firstAttribute="trailing" secondItem="jeJ-N0-e8Q" secondAttribute="trailing" id="f5F-p2-C8N"/>
-                                        </constraints>
-                                    </stackView>
-                                    <stackView opaque="NO" contentMode="scaleToFill" axis="vertical" spacing="8" translatesAutoresizingMaskIntoConstraints="NO" id="EKd-IB-Upn">
-                                        <rect key="frame" x="0.0" y="215" width="414" height="213.5"/>
-                                        <subviews>
-                                            <label opaque="NO" userInteractionEnabled="NO" contentMode="left" horizontalHuggingPriority="251" verticalHuggingPriority="251" text="Label" textAlignment="natural" lineBreakMode="tailTruncation" baselineAdjustment="alignBaselines" adjustsFontSizeToFit="NO" translatesAutoresizingMaskIntoConstraints="NO" id="i7W-OY-6MY">
-                                                <rect key="frame" x="0.0" y="0.0" width="414" height="20.5"/>
-                                                <fontDescription key="fontDescription" style="UICTFontTextStyleBody"/>
-                                                <nil key="textColor"/>
-                                                <nil key="highlightedColor"/>
-                                            </label>
-                                            <label opaque="NO" userInteractionEnabled="NO" contentMode="left" horizontalHuggingPriority="251" verticalHuggingPriority="251" text="Label" textAlignment="natural" lineBreakMode="tailTruncation" baselineAdjustment="alignBaselines" adjustsFontSizeToFit="NO" translatesAutoresizingMaskIntoConstraints="NO" id="vbt-ra-94i">
-                                                <rect key="frame" x="0.0" y="28.5" width="414" height="20.5"/>
-                                                <fontDescription key="fontDescription" style="UICTFontTextStyleBody"/>
-                                                <nil key="textColor"/>
-                                                <nil key="highlightedColor"/>
-                                            </label>
-                                            <label opaque="NO" userInteractionEnabled="NO" contentMode="left" horizontalHuggingPriority="251" verticalHuggingPriority="251" text="Label" textAlignment="natural" lineBreakMode="tailTruncation" baselineAdjustment="alignBaselines" adjustsFontSizeToFit="NO" translatesAutoresizingMaskIntoConstraints="NO" id="UdQ-G5-Hl2">
-                                                <rect key="frame" x="0.0" y="57" width="414" height="20.5"/>
-                                                <fontDescription key="fontDescription" style="UICTFontTextStyleBody"/>
-                                                <nil key="textColor"/>
-                                                <nil key="highlightedColor"/>
-                                            </label>
-                                            <view contentMode="scaleToFill" translatesAutoresizingMaskIntoConstraints="NO" id="xrm-JQ-hpv">
-                                                <rect key="frame" x="0.0" y="85.5" width="414" height="128"/>
-                                                <subviews>
-                                                    <label opaque="NO" userInteractionEnabled="NO" contentMode="left" horizontalHuggingPriority="251" verticalHuggingPriority="251" text="Label" textAlignment="natural" lineBreakMode="tailTruncation" baselineAdjustment="alignBaselines" adjustsFontSizeToFit="NO" translatesAutoresizingMaskIntoConstraints="NO" id="Jvg-nM-lV9">
-                                                        <rect key="frame" x="0.0" y="0.0" width="345" height="128"/>
-                                                        <fontDescription key="fontDescription" style="UICTFontTextStyleBody"/>
-                                                        <nil key="textColor"/>
-                                                        <nil key="highlightedColor"/>
-                                                    </label>
-                                                </subviews>
-                                                <color key="backgroundColor" systemColor="systemBackgroundColor"/>
-                                                <constraints>
-                                                    <constraint firstAttribute="bottom" secondItem="Jvg-nM-lV9" secondAttribute="bottom" id="05b-PA-2Gv"/>
-                                                    <constraint firstItem="Jvg-nM-lV9" firstAttribute="top" secondItem="xrm-JQ-hpv" secondAttribute="top" id="2sk-af-ZIb"/>
-                                                    <constraint firstItem="Jvg-nM-lV9" firstAttribute="leading" secondItem="xrm-JQ-hpv" secondAttribute="leading" id="LrL-Gi-lK2"/>
-                                                    <constraint firstAttribute="trailing" secondItem="Jvg-nM-lV9" secondAttribute="trailing" multiplier="1.2" id="jsh-eE-xqT"/>
-                                                </constraints>
-                                            </view>
-                                        </subviews>
-                                    </stackView>
-                                </subviews>
-                                <viewLayoutGuide key="safeArea" id="EtS-rx-pLc"/>
-                                <color key="backgroundColor" systemColor="systemBackgroundColor"/>
-                                <constraints>
-                                    <constraint firstItem="EKd-IB-Upn" firstAttribute="width" secondItem="vGc-hu-x5V" secondAttribute="width" id="aRu-Sg-NTM"/>
-                                    <constraint firstItem="vGc-hu-x5V" firstAttribute="top" secondItem="EtS-rx-pLc" secondAttribute="top" id="kf9-7G-BWF"/>
-                                    <constraint firstItem="EKd-IB-Upn" firstAttribute="centerX" secondItem="vGc-hu-x5V" secondAttribute="centerX" id="mCt-mM-2bL"/>
-                                    <constraint firstItem="EKd-IB-Upn" firstAttribute="top" secondItem="vGc-hu-x5V" secondAttribute="bottom" constant="32" id="p5l-dZ-qKp"/>
-                                    <constraint firstItem="vGc-hu-x5V" firstAttribute="centerX" secondItem="qnQ-Ld-x9K" secondAttribute="centerX" id="pMy-9R-nWF"/>
-                                </constraints>
-                            </view>
                         </subviews>
                         <viewLayoutGuide key="safeArea" id="Tqp-x3-yXv"/>
                         <color key="backgroundColor" systemColor="systemBackgroundColor"/>
                         <constraints>
-                            <constraint firstItem="Tqp-x3-yXv" firstAttribute="trailing" secondItem="qnQ-Ld-x9K" secondAttribute="trailing" id="7q2-Rq-Wbt"/>
                             <constraint firstItem="ERb-e0-U8L" firstAttribute="top" secondItem="Qzd-gm-oIu" secondAttribute="bottom" id="AWw-Um-NsT"/>
                             <constraint firstItem="Qzd-gm-oIu" firstAttribute="top" secondItem="9JA-VQ-zzw" secondAttribute="bottom" id="BHA-14-Hde"/>
                             <constraint firstItem="ERb-e0-U8L" firstAttribute="width" secondItem="Qzd-gm-oIu" secondAttribute="width" id="D8P-Xt-kyR"/>
@@ -311,14 +147,10 @@
                             <constraint firstItem="9JA-VQ-zzw" firstAttribute="leading" secondItem="Tqp-x3-yXv" secondAttribute="leading" id="KOc-Yv-UWy"/>
                             <constraint firstItem="Qzd-gm-oIu" firstAttribute="leading" secondItem="Tqp-x3-yXv" secondAttribute="leading" id="PNw-Cb-AvC"/>
                             <constraint firstAttribute="bottom" secondItem="ERb-e0-U8L" secondAttribute="bottom" id="fPU-nx-gzV"/>
-                            <constraint firstAttribute="bottom" secondItem="qnQ-Ld-x9K" secondAttribute="bottom" id="jDb-2v-GlQ"/>
                             <constraint firstItem="ERb-e0-U8L" firstAttribute="centerX" secondItem="Qzd-gm-oIu" secondAttribute="centerX" id="kuZ-bk-VtY"/>
-                            <constraint firstItem="qnQ-Ld-x9K" firstAttribute="leading" secondItem="Tqp-x3-yXv" secondAttribute="leading" id="mRn-49-Gms"/>
                             <constraint firstItem="Tqp-x3-yXv" firstAttribute="bottom" secondItem="Qzd-gm-oIu" secondAttribute="bottom" id="p2r-l3-0Mh"/>
-                            <constraint firstItem="vGc-hu-x5V" firstAttribute="width" secondItem="iSu-TI-yew" secondAttribute="width" id="tF3-Q4-q8b"/>
                             <constraint firstItem="Tqp-x3-yXv" firstAttribute="trailing" secondItem="9JA-VQ-zzw" secondAttribute="trailing" id="u3i-rm-kZv"/>
                             <constraint firstItem="Tqp-x3-yXv" firstAttribute="trailing" secondItem="Qzd-gm-oIu" secondAttribute="trailing" id="zR2-IL-BwU"/>
-                            <constraint firstItem="qnQ-Ld-x9K" firstAttribute="top" secondItem="HkO-UB-8qv" secondAttribute="top" id="zgv-gp-j1Q"/>
                         </constraints>
                     </view>
                     <connections>
@@ -327,7 +159,6 @@
                         <outlet property="commentsTableView" destination="6yS-ZE-nbR" id="Va9-bB-B8V"/>
                         <outlet property="headerContainerView" destination="Xyq-y6-zPR" id="duy-5z-Fdl"/>
                         <outlet property="likesContainerView" destination="qXQ-id-Ffz" id="DL3-un-wtF"/>
-                        <outlet property="loadingView" destination="qnQ-Ld-x9K" id="D1T-sa-IvL"/>
                         <outlet property="relatedPostsTableView" destination="CpT-U7-bfv" id="Ndh-H4-FlR"/>
                         <outlet property="scrollView" destination="9JA-VQ-zzw" id="lCO-o1-bLB"/>
                         <outlet property="toolbarContainerView" destination="Qzd-gm-oIu" id="Esk-Iq-Wbd"/>
@@ -343,8 +174,6 @@
         </scene>
     </scenes>
     <resources>
-        <image name="gravatar" width="85" height="85"/>
-        <image name="post-blavatar-placeholder" width="32" height="32"/>
         <systemColor name="systemBackgroundColor">
             <color white="1" alpha="1" colorSpace="custom" customColorSpace="genericGamma22GrayColorSpace"/>
         </systemColor>
diff --git a/WordPress/Classes/ViewRelated/Reader/Detail/ReaderDetailViewController.swift b/WordPress/Classes/ViewRelated/Reader/Detail/ReaderDetailViewController.swift
index 7b2da6cce258..b1b8f7a7fed1 100644
--- a/WordPress/Classes/ViewRelated/Reader/Detail/ReaderDetailViewController.swift
+++ b/WordPress/Classes/ViewRelated/Reader/Detail/ReaderDetailViewController.swift
@@ -69,9 +69,6 @@ class ReaderDetailViewController: UIViewController, ReaderDetailView {
     /// Wrapper for the Likes summary view
     @IBOutlet weak var likesContainerView: UIView!
 
-    /// The loading view, which contains all the ghost views
-    @IBOutlet weak var loadingView: UIView!
-
     /// The loading view, which contains all the ghost views
     @IBOutlet weak var actionStackView: UIStackView!
 
@@ -80,6 +77,8 @@ class ReaderDetailViewController: UIViewController, ReaderDetailView {
 
     @IBOutlet weak var toolbarHeightConstraint: NSLayoutConstraint!
 
+    private let activityIndicator = UIActivityIndicatorView(style: .medium)
+
     /// The actual header
     private let featuredImage: ReaderDetailFeaturedImageView = .loadFromNib()
 
@@ -291,24 +290,32 @@ class ReaderDetailViewController: UIViewController, ReaderDetailView {
         }
     }
 
-    /// Show ghost cells indicating the content is loading
     func showLoading() {
-        let style = GhostStyle()
-        loadingView.startGhostAnimation(style: style)
+        if activityIndicator.superview == nil {
+            for view in allContentViews {
+                view.alpha = 0
+            }
+            scrollView.addSubview(activityIndicator)
+            activityIndicator.translatesAutoresizingMaskIntoConstraints = false
+            NSLayoutConstraint.activate([
+                activityIndicator.centerXAnchor.constraint(equalTo: webView.centerXAnchor),
+                activityIndicator.topAnchor.constraint(equalTo: webView.topAnchor, constant: 64),
+            ])
+            activityIndicator.startAnimating()
+        }
     }
 
-    /// Hide the ghost cells
     func hideLoading() {
         guard !featuredImage.isLoading, !isLoadingWebView else {
             return
         }
 
-        UIView.animate(withDuration: 0.3, animations: {
-            self.loadingView.alpha = 0.0
-        }) { (_) in
-            self.loadingView.isHidden = true
-            self.loadingView.stopGhostAnimation()
-            self.loadingView.alpha = 1.0
+        activityIndicator.stopAnimating()
+        activityIndicator.removeFromSuperview()
+        UIView.animate(withDuration: 0.25) {
+            for view in self.allContentViews {
+                view.alpha = 1
+            }
         }
 
         guard let post = post else {
@@ -318,6 +325,10 @@ class ReaderDetailViewController: UIViewController, ReaderDetailView {
         fetchRelatedPostsIfNeeded(for: post)
     }
 
+    private var allContentViews: [UIView] {
+        [webView, likesContainerView, commentsTableView, relatedPostsTableView, actionStackView]
+    }
+
     func fetchRelatedPostsIfNeeded(for post: ReaderPost) {
         guard shouldFetchRelatedPosts else {
             return
@@ -552,7 +563,7 @@ class ReaderDetailViewController: UIViewController, ReaderDetailView {
 
         featuredImage.delegate = coordinator
 
-        view.insertSubview(featuredImage, belowSubview: loadingView)
+        view.insertSubview(featuredImage, belowSubview: webView)
 
         NSLayoutConstraint.activate([
             featuredImage.leadingAnchor.constraint(equalTo: view.leadingAnchor, constant: 0),