Set up a brand identity

[moeenio]

Objective is to define and apply a consistent visual identity to this project, across its different components. In distinct steps, that's :

Define a brand identity

• Define a target audience and objectives.
• Define the scope of the brand identity : website, marketing material and "outer" desktop UI - but not application UI
• Agree on color and typography guidelines.
• Potentially decide on other things, e.g. guidelines for copywriting?

Apply the brand identity

• Redesign the website.
• Redesign the ubiquity slideshow. #44
• Modify the GNOME Shell theme from the default, to use the appropriate colors. #43
• Create a webpage that defines our brand guidelines

[ghost]

This change will come in the CelOS 1-beta7 update that also contains issue #40

[TheOceanBreeze]

See Discord for comment on this issue.

[TheOceanBreeze]

We should consider changing the branding over from CelOS to Celestial to match the current brand, and also consider that Cob:web-Aclevo no longer exists and is now just Cob:web. Perhaps we can fix things in Celestial 0.1-beta7?

[moeenio]

Yes