About Phiture

Phiture is a Berlin-based mobile growth consultancy working with the teams behind leading apps. Using the company’s industry-acclaimed Mobile Growth Stack as a strategic framework, Phiture team offers 4 key services: App Store Optimization, Apple Search Ads, User Retention services and Growth Consulting.

Apple Searchads API Library in Python

In order to facilitate the usage of the Apple Search Ads API Phiture's Engineers have built a library in Python which allows users to manage campaigns, ad groups, keywords and creative sets. This library only requires intermediate Python skills and therefore makes it possible not only for Engineers but also for Data Analysts and Apple Search Ads Consultants to work with it. While the library is extensive it is not complete and users are encouraged to commit suggestions. The official link to the searchads campaign management api is https://developer.apple.com/documentation/search_ads/

Setup

create a certs directory inside of your project folder, or create a different certs directory and specify it using the certificates_dir_path argument.

     api = SearchAdsAPI(123456, "cert.pem", "cert.key", certificates_dir_path="certs/",verbose=False)

Available Methods

Campaign Methods

• Create a new campaign

     res = api.create_campaign(1433439534, ['AU'], "test", 1, 1, "EUR")
  

• Find campaigns using a conditions list

     res = api.find_campaigns(conditions=[{"field": "countriesOrRegions","operator": "CONTAINS_ALL","values": ["US", "CA"]}])
  

• Get a specific campaign

     res = api.get_campaign(283767149)
  

• Get all campaigns

     res = api.get_campaigns(limit=0)
  

• Update a campaign

     res = update_campaign(campaign_id, countries=None, campaign_name="Christmas Campaign 2019", budget=None, daily_budget=None, curruncy=None, status=None, adamId=None)
  

• Delete campaign

     res = api.delete_campaign(283767149)
  

Adgroup Methods

• Create a new adGroup inside of a campaign

    res = api.create_adgroup(186370637, "test", "EUR",1, datetime.datetime.utcnow())
    
    res = api.create_adgroup(186370637, "test", "EUR",1, datetime.datetime.utcnow(), localities=["US|NY|New York"], adminAreas=["US|NY"])
  
     res = api.create_adgroup(campaign_id, adgroup_name, currency,
                   cpc_bid,  start_time, end_time=None, cpa_goal=None,  automated_keywords_opt_in=False, age=None, gender=None, device_class=None, day_part=None, adminArea=None, locality=None, appDownloaders=None)
  

• Fetch ad groups within a campaign.

     res = api.find_adgroups(campaign_id, limit=1000, offset=0, sort_field="id", sort_order="ASCENDING", conditions=[], fields=[])
  

• Get all adGroups

     res = api.get_adgroups(290916652)
  

• Get a specific adGroup

     res = api.get_adgroups(290916652, 21321323)
  

• Update an Adgroup

     res = update_adgroup(campaign_id, adgroup_id, adgroup_name=None,                             cpa_goal=None, currency=None,
                   cpc_bid=None, start_time=None, end_time=None, automated_keywords_opt_in=False, age=None, gender=None, device_class=None,
                   day_part=None, adminArea=None, locality=None, appDownloaders=None)
  

• Delete an Adgroup

     res = delete_adgroup(campaign_id, adgroup_id)
  

Targeting Keyword Methods

• Add new targeting keywords to an AdGroup

     keywords = [{
             "text": "keyword",
             "matchType": "BROAD",
             "status" : "PAUSED",
             "bidAmount": {
                 "amount": "1",
                 "currency": "EUR"
             }
         }, {
             "text": "keyword 5",
             "matchType": "EXACT",
             "status" : "PAUSED",
             "bidAmount": {
                 "amount": "1",
                 "currency": "EUR"
             }
         }]
     res = api.add_targeting_keywords(290916652,291017295,keywords)
  

• Fetch keywords used in ad groups.

     res = find_targeting_keywords(campaign_id, adgroup_id, sort_field="id", sort_order="ASCENDING", conditions=[], offset=0, limit=1000)
  

• Get one targeting keyword

     res = api.get_targeting_keyword(290916652,291017295, 213213213)
  

• Get all targeting keywords

     res = api.get_targeting_keywords(290916652,291017295)
  

• Update targeting keywords in an adGroup

     keywords = [{
                 "id": 291202529,
                 "status": "PAUSED",
                 "bidAmount": {
                     "amount": "0.5",
                     "currency": "EUR"
                 }
                 },
                 {
                 "id": 291202530,
                 "status": "PAUSED",
                 "bidAmount": {
                     "amount": "0.5",
                     "currency": "EUR"
                 }
                 }
                 ]
     res = api.update_targeting_keywords(290916652, 291017295, keywords)
  

Campaign Negative Keyword Methods

• Add new campaign negative keywords

     keywords = [{
             "text": "keyword",
             "matchType": "BROAD",
             "status" : "PAUSED",
         }, {
             "text": "keyword 5",
             "matchType": "EXACT",
             "status" : "PAUSED",
         }]
     res = api.add_campaign_negative_keywords(290916652, keywords)
  

• Get a specific campaign negative keyword

     res = api.get_campaign_negative_keyword(290916652, 291225104)
  

• Get all campaign negative keywords

     res = api.get_campaign_negative_keywords(290916652)
  

• Update campaign negative keywords

     keywords = [{
             "id": "291225104",
             "status" : "PAUSED",
         }]
     res = api.update_campaign_negative_keywords(290916652, keywords)
  

• Delete campaign negative keywords

     keywords = [291225104]
     res = api.delete_campaign_negative_keywords(290916652, keywords)
  

Adgroup Negative Keyword Methods

• Add new adgroup negative keywords

     keywords = [{
             "text": "keyword",
             "matchType": "BROAD",
             "status" : "PAUSED",
         }, {
             "text": "keyword 5",
             "matchType": "EXACT",
             "status" : "PAUSED",
         }]
     res = api.add_adgroup_negative_keywords(290916652, 291017295, keywords)
  

• Get a specific adGroup negative keyword

     res = api.get_adgroup_negative_keyword(290916652, 291017295, 291227741)
  

• Get all adgroup negative keywords

     res = api.get_adgroup_negative_keywords(290916652,291017295)
  

• Update adGroup negative keywords

     keywords = [{
         "id": "123456789",
         "status": "PAUSED",
     }]
     res = api.update_adgroup_negative_keywords(123456789, 291017295, keywords)
  

• Update a list of adGroup negative Keywords

     keywords = [{
                 "id": 0000000,
                 "adGroupId": 291017295,
                 "text": "test",
                 "status": "PAUSED",
                 "matchType": "EXACT",
                 "bidAmount": {
                     "amount": "0.5",
                     "currency": "EUR"
                 },
                 "deleted": False
             }]
     res = api.update_targeting_keywords(290916652,291017295,keywords)
  

• Delete a list of AdGroup negative keywords

     keyword_ids = [123456789]
     res = api.delete_adgroup_negative_keywords(290916652, 291017295, keyword_ids)
  

Creativeset Methods

• Fetch assets used with Creative Sets.

     res = api.get_creativesets_assets(adam_id, countries_or_regions, assets_gen_ids=[])
  

• Fetch supported app preview device size mappings.

     res = api.get_app_preview_device_sizes()
  

• Create a new creativeset

     res = api.create_creativeset(campaign_id, adgroup_id, adamId, name, languageCode, assetsGenIds)
  

• Get all Creativesets

     res = api.get_creativeset(campaign_id, adgroup_id=None, limit=1000, offset=0))
  

• Get a specific Creativesets

     res = api.get_creativeset(creativeset_id, include_deleted_creative_set_assets=False)
  

• Update an Adgroup Creativeset

     res = api.update_creativeset(campaign_id, adgroup_id, creativeset_id, status)
  

• Assign a Creativeset to an Adgroup

     res = api.assign_creativeset_to_adgroup(campaign_id, adgroup_id, creativeset_id)
  

• Fetch all Creative Sets assigned to ad groups.

     conditions = [{
        "field": "id",
        "operator": "EQUALS",
        "values": [
        "11111111"
            ]
        }]
     res = api.find_adgroup_creativesets(campaign_id,conditions=conditions,         sort_field="id", sort_order="ASCENDING")
  

• Fetch all Creative Sets assigned to an organization.

     res = api.find_creativesets(conditions=[], limit=1000, offset=0)
  

• Fetch asset details of a Creative Set.

     res = api.get_creativeset(creativeset_id, include_deleted_creative_set_assets=False)
  

• Update a creativeset name

     res = api.update_adgroup_creativeset_name(creativeset_id, name)
  

• Delete creative sets from a specified Adgroup res = api.delete_creativesets(campaign_id, adgroup_id, ids)

Reporting Methods

• Get reports on campaigns within a specific org.

     res = api.get_adgroups_report_by_date("2019-04-01", "2019-04-10", 123456789, limit=5)
  

• Get reports on adgroups within a specific org.

     row, grandTotals = api.get_adgroups_report_by_date(123456789, "2019-02-20", "2019-02-28",limit=0)
  

• Get reports on creativeset level. limit 0 gets all results instead of just 1000

     row, grandTotals= api.get_creativesets_report_by_date(123456789, "2019-06-01", "2019-06-10")
  

• Get reports on keywords level. limit 0 gets all results instead of just 1000

     row, grandTotals = api.get_keywords_report_by_date(123456789, "2019-02-20", "2019-02-28",limit=0)
  

• Get reports on searchterms level

     row, grandTotals = api.get_searcherms_report_by_date(123456789,"2019-05-01", "2019-05-07",limit=0)
  

Geo Search

• Search Adminareas

     res = api.geo_search("New York", entity="AdminArea", country_code="US")
  

• Search Localities

     res = api.geo_search("New York", entity="Locality", country_code="US")
  

• Returns a list of admin areas in a country.

     res = api.get_admin_areas(country_code="US")
  

• Returns a list of localities in a country.

     res = api.get_localities(country_code)
  

• Gets geo location details based on geo identifier.

     res = api.get_geo_locations_list(geo_id,
                           entity,
                           limit=1000, offset=0)